All Badiragatsi Music Festival gives artists exposure
Nnasaretha Kgamanyane | Sunday April 16, 2023 06:00
According to the event organisers, the occasion brings a twist to the music festival scene which is more about contemporary music by including live and acapella. Event organiser and host, Kagiso Ranku said the idea is to give lesser known artists a chance to showcase their talents. Ranku said he has realised that many organisers prefer popular local artists and internationals for music gigs. “I organised this event to empower all artists and give them a platform to showcase their talent. Furthermore, this event will provide an opportunity to two artists living with disabilities an opportunity to showcase their talent and give them recognition they deserve regardless of their physical well-being. Its name All Badiragatsi was inspired by its exclusivity to every deserving artist regardless of his or her physical ability or popularity,” he said.
Ranku further pointed out that event will host artists from different genres and give them a platform to perform, sell and promote their music. Additionally, he explained that his event mission preached youth empowerment and talent exploration. His target audience is the youth. He said he wanted to show them that they could make a living through music as business. He added that through taking their music career seriously, the youth could keep busy and refrain from social ills behaviour such as drugs and alcohol abuse. “Among artists who will perform during the event will be Tshumu, Matsieng, Chokoma, Mantshwabisi and Ramokwetjepe Crew, EY Brizzy, Omazh, Dilomakwati, Stone Bw, Sua Pan, Mr Hippo, Animals, Morwakgaisang, Morweetsana, Ariana Bw Sejaro, Boramatheka, Karabo, Ngwana a Kgosi, Odizzy and KG BW. Stalls will be available and also reserved for the youth at P500 per stall. Bottled beverages will not be allowed, as we will be having yard keepers taking care of bottles and cans to avoid unwanted incidents,” he explained. Moreover, he pointed out that they identified a youth owned bouncers company that will provide security for all artists, audience and cars.
He however, pointed out that finding funds to host the event had been their main challenge since paying artists, booking sounds, security and marketing logistics were costly. He emphasised that as a starter, paying all costs from his own pocket drained him. He, however, said he was hopeful to get sponsors and partners as they keep promoting the event. Tickets sell for P40 early bird and P50 standard.