Botswana’s MICE potential in focus
Friday, February 28, 2025 | 190 Views |
In session: The Meetings Africa 25 conference featured experts discussing trends in travel and tourism as well as related topics such as exhibitions
At Meetings Africa 2025 held this week, discussions emphasised the importance of the Meetings, Incentives, Conferences, and Exhibitions (MICE) industry in driving economic growth.
For Botswana, they said this presents an opportunity to diversify its tourism offerings beyond leisure and wildlife tourism, positioning itself as a competitive player in Africa’s business events landscape.
It highlights the need to protect rights such as access to clean water, education, healthcare and freedom of expression.President Duma Boko, rightly honours past interventions from securing a dignified burial for Gaoberekwe Pitseng in the CKGR to promoting linguistic inclusion. Yet, they also expose a critical truth, that a nation cannot sustainably protect its people through ad hoc acts of compassion alone.It is time for both government and the...