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Real Estate Expo champions community growth

Kamogelo Mowaneng. PIC PHATSIMO KAPENG
Kamogelo Mowaneng. PIC PHATSIMO KAPENG

The 2024 Real Estate Conference and Expo gathered a diverse mix of real estate experts, government officials, and innovators focused on transforming the industry.

Organised with Letlole La Rona Limited (LLR) as the primary sponsor, the event provided a platform for in-depth discussions on community-focused and sustainable real estate practices. Through a series of keynote addresses, insightful panel discussions, and interactive sessions, attendees explored how the sector can support both economic growth and community well-being. LLR’s CEO, Kamogelo Mowaneng, delivered a compelling opening address, sharing a vision that frames real estate as a catalyst for positive societal impact. When approached with intention, Mowaneng emphasised that real estate can go beyond physical spaces to foster opportunities for community growth and economic empowerment. “Real estate is more than structures; it’s about creating spaces that uplift people and support thriving communities,” she noted.

This perspective set a forward-looking tone for the event, inspiring participants to consider how to shape real estate to benefit communities whilst achieving financial sustainability. Mowaneng also employed a powerful metaphor to communicate her vision, comparing real estate to the African Basket. Known for its strength and versatility, the basket symbolises resourcefulness and continuity qualities that Mowaneng sees as critical in real estate. “At LLR, we consider our investments as a form of this symbolic basket, one that holds opportunities for growth, preservation, and a shared future,” she explained.

This metaphor resonated with the audience, underscoring LLR’s commitment to sustainable, community-oriented development. The conference featured a series of thought-provoking panel discussions that explored the evolving role of real estate in economic development and social well-being. Experts from diverse fields shared perspectives on sustainable building methods, efficient land use, and innovations that enhance the sector’s environmental footprint. Discussions included practical insights on the use of renewable materials, water conservation strategies, and designs that improve energy efficiency all of which are essential to creating resilient, eco-conscious developments. Throughout the event, participants highlighted the importance of collaboration across sectors. Many speakers argued that the benefits of real estate projects multiply when developers, local governments, and communities work together towards shared goals. Several panels focused on real estate as a tool for community enhancement, where projects could create local jobs, improve public spaces, and provide housing solutions that are both affordable and accessible. Such strategies, speakers suggested, could turn real estate into an engine for social equality, helping communities address needs whilst enhancing the quality of life. Mowaneng’s closing remarks encouraged attendees to think of their investments as lasting contributions to society. She urged the audience to focus on projects that generate value across financial, social, and environmental dimensions.

“Our industry has the potential to build not just wealth, but a legacy of resilience and opportunity,” Mowaneng concluded, inspiring attendees to adopt a broader, community-first perspective in their work. As the event wrapped up, many participants expressed a renewed commitment to rethinking the role of real estate, viewing it as an asset that can drive positive change. The conference left attendees equipped with ideas to align real estate with sustainable practices, collaborative models, and community-centred values. The 2024 Real Estate Conference and Expo showcased real estate as a pivotal force for economic advancement and community empowerment. By promoting a vision that unites growth with social impact, the event highlighted the industry’s potential to contribute to long-lasting prosperity across the region.

Editor's Comment
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