Sechaba seeks way around tough regulations

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Tough alcohol regulations are compelling national brewer, Sechaba Brewery Holdings Limited, to develop sophisticated marketing practices.

Group managing director, Johan de Kok noted in the group’s unaudited results for the half-year ended September 30, 2016 that the challenges faced by Kgalagadi Breweries Limited (KBL) as a result of the traditional beer regulations have continued.

“The company continues to find the appropriate routes to market within regulations,” he said. KBL is a subsidiary of Sechaba Brewery Holding and is involved in the manufacturing, importation, distribution, and marketing of a range of clear beers, alcoholic fruit beverages, soft drinks, purified water, opaque beer and other non-alcoholic beverages.

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