Will World Ventures make me rich?

Let’s start at the beginning. Wikipedia provides a useful definition of a pyramid scheme. It’s “an unsustainable business model that involves promising participants payment or services, primarily for enrolling other people into the scheme, rather than supplying any real investment or sale of products or services to the public.”

So, for instance, Amway and Herbalife aren’t pyramid schemes because they have products. They’re Multi-Level Marketing schemes that just have a pyramid structure. With these two schemes you’re certainly actively encouraged to build multiple layers of people beneath you in the structure but there are actual products being shipped. The figures that Amway and Herbalife produce show that hardly anyone makes any profit from the schemes but they’re not pyramid schemes. Not quite.