Gathered at the launch were young celebrities, Tick Tok and Instagram influencers, Flying Fish customers as well as the media. The guests were taken into the Flying Fish journey and introduced to the new flavour.
The staff told the guests of how the Flying Fish is a premium flavoured beer which combines the pure refreshment of beer with delicious fresh flavours, adding a twist to the familiar. Flavoured beer is made through malted barley and hops, with real fruit juice added to create a new and refreshing aroma and taste. Speaking at the launch, Flying Fish brand manager, for Kgalagadi Breweries Limited (KBL), Tjendzimu Maswibilili expressed gratitude and her team’s excitement for introducing the new taste in the Botswana market.
“To our cherished customers, thank you for continuing with us on our journey. You are like a perfectly-poured glass of beer, and we owe our success to your loyalty and appreciation. With your continued support, we promise to keep innovating and pushing boundaries to ensure your experience with our beer is a refreshingly positive one.
Together we can make this the No. 1 flavoured alcoholic beverage in Botswana,” she said. “Today, we proudly present to you our latest addition to the Flying Fish family, the one and only, the Flying Fish Dry Apple,” Maswibilili further added. KBL said what sets the new taste apart from the existing flavours is that it “all starts with our unique blend of crisp refreshment of beer expertly blended with fresh, much-loved flavours.
In every drop, you'll find the nicely balanced apple-flavoured product that isn’t too sweet and has an appealing colour and aroma. The delightful flavour will hit you like a perfectly-timed punch line, leaving you smirking and coming back for more.
” For the entertainment on day there were local comedian-cum-rapper William Last KRM also known as Motsetserepa , comedians Jonny Pula and Triccs and FME DJs who kept attendants busy as they enjoyed the new flavour.
Whilst Motsetserepa only dished out his talent on the music side, the duo of Jonny Pula and Triccs showed up with their comic side. Flying Fish Dry Apple is now available at liquor stores, bars, in the 330ml flint glass bottle and 500ml can.
