The event was held at the prestigious House of Joss Lifestyle Centre. This intimate occasion marked not only a significant leap for the 100% Botswana-made creative clothing brand but also the debut of its exclusive in-house jewellery line, KWA. SYNERGY is more than just a store, it is a boutique destination that combines Afrocentric luxury with modern design. The concept store reflects Glotto’s evolution from a digital-first brand to a physical retail experience, inviting guests to immerse themselves in the vibrant creativity and entrepreneurial excellence Botswana has to offer. Speaking at the event, Glotto’s team emphasised the vision behind SYNERGY; creating a harmonious space where clothing and accessories meet to narrate stories of individuality, heritage, and unapologetic self-expression. The launch was aptly named the “SYNERGY SOCIAL”,” a celebration that blended fashion, culture, and creativity in an unforgettable daytime experience. Attendees were treated to a curated line-up of activities, including styling booths showcasing future style trends, exclusive previews of limited-edition collections, and the introduction of KWA’s handcrafted jewellery pieces.
KWA’s designs uniquely celebrate Botswana’s rich culture and craftsmanship, with each piece telling a story rooted in heritage. In addition to the visual spectacle, the event delighted the senses with indigenous-flavoured drinks, curated food pairings, and soulful sounds that set the tone for meaningful conversations about fashion and identity. The transition from Glotto’s digital journey to a physical presence symbolises the brand’s commitment to redefining Botswana’s creative space and fostering a deeper connection with its audience. The directors of Glotto and KWA shared their vision for SYNERGY as a space where great minds connect and authentic expression thrives. “SYNERGY represents more than a collaboration, it’s a seamless fusion of culture and creativity, an ode to individuality and style that transcends boundaries,” they noted. The House of Joss Lifestyle Centre provided the perfect backdrop for this pioneering endeavour. The space was transformed into a hub of activity, with fashion enthusiasts, creatives, and entrepreneurs coming together to explore new possibilities for Botswana’s creative industries. As SYNERGY opens its doors, it becomes a symbol of what is possible when innovation meets cultural pride.
This boutique store is not just a retail space but a statement of Botswana’s potential to lead in Afrocentric luxury and contemporary design. With its forward-thinking approach, Glotto, alongside KWA, has set a new benchmark for the local fashion industry. SYNERGY stands as a testament to the power of collaboration, creativity, and the timeless art of storytelling through design.
